We digested our own 123-Page Algorithm Report, and came up with these 16 must-know Insights and Infographics as a shortcut.

What you can expect?

 1. What's happening with our Feed?
    ↳ More paid content (up to 40%), less organic (60%)
    
 2. What happened to the Algorithm in 2023?
    ↳ February small shake, September earthquake (reach down 40%)
    
 3. Ways to influence 60% of your Feed
    ↳ Engage, Save, send DM's and connect or follow
    
 4. Master all LinkedIn Formats
    ↳ Infographic: Polls & Document Posts for the win!
    
 5. How to Treat external links without seeing a dump in reach?
    ↳ Links with comments are now hidden, so change your tactic!
    
 6. Content is King, Consistency is Queen
    ↳ Better 3 times a week, than 3 times a day
    
 7. LinkedIn™ and AI generated Content & Comments
    ↳ 90% less conversion for unedited AI generated efforts
    
 8. Tagging Tactics
    ↳ 1 is perfect, below 4 no penalty, above 8 you are at risk
    
 9. Gated & Commitment Content
    ↳ Gated content performs 90% less, Commitment content is not reliable
    
10. LinkedIn™ Audio Events are the bomb 💣
    ↳ Live Events see 45% more engagements and traction!
    
11. NEW! Performance drivers
    ↳ You think your best will only grow with engagement? Think again
    
12. How each action of engagement has a different impact on growth
    ↳ Comments and Instant Reposts outperform all others
    
13. Repost Rumble
    ↳ Help others grow? Instant Repost!
    
14. LinkedIn™ Trending Topics Top 5
    ↳ Tapping into those will get you 50% additional reach
    
15. What happened to Company Pages?
    ↳ Reach is down, Engagement is up, Growth is the same
    
16. Company Pages, why size matters?
    ↳ Solopreneur, ideal frequency is 3 posts a week

PS: Which number surprises you the most?


Full 123-Page report: https://www.linkedin.com/feed/update/urn:li:activity:7162715127899738113/