GoldWiki

We digested our own 123-Page Algorithm Report, and came up with these 16 must-know Insights and Infographics as a shortcut.

What you can expect?

1. What's happening with our Feed?

  ↳ More paid content (up to 40%), less organic (60%)

2. What happened to the Algorithm in 2023?

  ↳ February small shake, September earthquake (reach down 40%)

3. Ways to influence 60% of your Feed

  ↳ Engage, Save, send DM's and connect or follow

4. Master all LinkedIn Formats

  ↳ Infographic: Polls & Document Posts for the win!

5. How to Treat external links without seeing a dump in reach?

  ↳ Links with comments are now hidden, so change your tactic!

6. Content is King, Consistency is Queen

  ↳ Better 3 times a week, than 3 times a day

7. LinkedIn™ and AI generated Content & Comments

  ↳ 90% less conversion for unedited AI generated efforts

8. Tagging Tactics

  ↳ 1 is perfect, below 4 no penalty, above 8 you are at risk

9. Gated & Commitment Content

  ↳ Gated content performs 90% less, Commitment content is not reliable

10. LinkedIn™ Audio Events are the bomb 💣

  ↳ Live Events see 45% more engagements and traction!

11. NEW! Performance drivers

  ↳ You think your best will only grow with engagement? Think again

12. How each action of engagement has a different impact on growth

  ↳ Comments and Instant Reposts outperform all others

13. Repost Rumble

  ↳ Help others grow? Instant Repost!

14. LinkedIn™ Trending Topics Top 5

  ↳ Tapping into those will get you 50% additional reach

15. What happened to Company Pages?

  ↳ Reach is down, Engagement is up, Growth is the same

16. Company Pages, why size matters?

  ↳ Solopreneur, ideal frequency is 3 posts a week

PS: Which number surprises you the most?